Akira Media Designs - Web Design Wilmington, NC

Archive for January, 2009

Congratulations to Abba First Mortgage

Tuesday, January 13th, 2009

abbafirst-top-ten

Congratulations to client Abba First Mortgage for breaking the top 10 in number of mortgage applications submitted by a XSites customer.

Abba First is also now on Twitter where they can be followed for mortgage related news.

Now, I’ve just got to get that twitter feed on their blog…

Marketing – Sometimes, I wonder if I’m doing it right…

Friday, January 9th, 2009

I do a lot of social media. I’ve got accounts set up on just about every major social media site I could find, but I concentrate mainly on Twitter and Facebook. I don’t do a lot of shameless self-promotion not because I think it’s evil, but because I find it to be a personal turn-off. God didn’t wire me to be P.T. Barnum and it turns my stomach to see half-truths thrown out in the name of marketing.

Then I start getting followers on Twitter. They’re linking and pimping and demanding that I act NOW! There’s so many of them and, gee, they seem to be doing pretty well. Maybe I should do a little of that?

But I find a scrap of wisdom in my RSS feeds this morning. A quote from the prophet of social media marketing:

“Either you are on the path of the TV Industrial complex, and you’re prepared to promote and spam and spend and make average stuff for average people… or you are busy embracing the new media for everything it can offer.”

Read More: Seth’s Blog: What to do when the new thing doesn’t work

Ah, Seth, you are my hero.